My creative playground

I explore innovative ideas through passion projects that fuel creativity and continuous learning.

Role

TIMEline

TEAM

UI/UX Designer

2021 - Present

Solo

Problem

Users struggled to trust and understand estimated treatment costs, leading to confusion and hesitancy in decision-making.

Solution

Creating a transparent, easy-to-understand cost estimation tool to build trust and reduce unexpected charges.

Impact

1. Increased member trust
2. Fewer billing disputes
3. 18% fewer CSR calls
4. Higher adoption across Delta Dental tenants

Roots

"Roots" is a prebiotic soda brand that celebrates cultural representation and diversity. Rooted in the belief that everyone deserves to see themselves reflected in the products they consume, Roots aims to amplify black art and culture through its unique and flavorful beverages.

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Art Hive

Solo 4 week project completed for my portfolio. When I first moved to New York City and then to Seattle, I was eager to discover painting classes available at local studios and colleges. However, I had to resort to platforms like Yelp, TikTok, and Google to locate suitable options. What if there was a centralized app for it?

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Quest

Inspired by my love for travel and a desire to uncover authentic experiences beyond tourist hotspots in Spain, this app connects travelers with locals sharing hidden gems. It's a two-sided marketplace where locals showcase their favorite spots, aiming to attract tourism while preserving the authenticity of these locations. My vision for the future involves integrating language support for smoother communication between travelers and locals.

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Inara

Inara's digital platform faced significant challenges, including poor navigation, uninspiring design, and lackluster content. These issues resulted in a disheartening user experience, hindering the platform's growth potential and user engagement. How might we enhance the Inara website to increase user acquisition and enhance the user experience and interface?

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Plump

A juicy lip balm rebrand.

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